Friday, May 8, 2009

The "uglification industry"?

I ran across this article and I found it to be an interesting (and very true!) representation of how popular culture destorts our ideal of beauty.

Instead of counting imperfections (like advertisers want), count your blessings! Easier said than done...but we all need to hear this more often!

Age-obsessed beauty industry
thrives by telling people they’re ugly, scholar says


Margaret Morganroth Gullette, resident scholar of the Women’s Studies Research Center at Brandeis University, says the beauty industry should instead be called the “uglification industry.”

Why? Because “it makes people feel ugly — inundates people with messages that they should be dissatisfied with how they look,” cited the
Chicago Tribune. People who use Botox to improve their appearance during job interviews do a disservice to society, said Gullette, who is the author of the book “Aged by Culture”: With job-related Botox, the danger may be that it deepens the pressure people feel to battle aging like it’s a terrible disease. …

“There’s a tremendous amount of resistance to the cult of youth,” Gullette said, [...] “We want people to defy an ageist culture, because an ageist culture is as ugly as a racist culture and a sexist culture.”

To read the full article click here.

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